The AI receptionist for beauty & wellness. We build her for your business, run her, and improve her every month. Hear her take a real booking:
Pick your worldBut somewhere along the way you became the receptionist, the scheduler, and the person texting everyone back at 10 PM. And the phone rings anyway, right when your hands are full.
She holds a real conversation, runs your rules, and finishes the job. The six things owners care about most:
Reads your real availability by service and staff member, writes the appointment, sends the confirmation. No message-taking.
A fill is not a full set. A balayage is not one duration. Four people is a booking, not a walk-in. Built per trade, not from a form.
Complaints, big group requests, anything clinical: warm transfer to your phone with the whole conversation attached.
A dropped call gets a text in seconds. A web form at 9:40 PM gets a callback at 9:41. Reminders go out on time.
"Welcome back — your usual gel manicure with Mia?" The preferences you approve, recalled on every call.
A weekly summary: calls answered, bookings recovered, and the services clients asked for that you don't offer yet.
Not a phone tree, and not a separate website chatbot giving different prices. One agent, one knowledge base, writing into the booking system you already run.
One call. Your service menu, your prices, your stylists, your rules about deposits and walk-ins.
We train Romy and wire her into Square. Nothing for you to configure, no dashboard to learn.
We run test calls with your real client questions. You hear her voice and sign off before she touches your line.
24/7 monitoring, a monthly report of what she booked, and improvements inside your retainer.
After launch we monitor her around the clock, change anything you want by text message, and tune her every month.
The full delivery breakdown →
Each one has her own page, her own demo agent to talk to, and her own answers to the problems only your trade has. Pick yours.

Colour vs cut routing, stylist matching, timing that reflects real hair.

Service builder, group bookings, inspiration photos, refill vs full set.

Consultation triage, treatment-plan tracking, never a medical claim.

Intent-based booking, pressure and therapist preferences, insurance receipts.

Memberships, credits, capacity across every chair in the building.
Each page has its own live demo agent trained for that trade. Twenty adjacent trades — lash, brow, waxing, day spas and more — are covered too. See the full list →
A missed call is never one appointment. It is every visit that client would have made — and callers dial the next place on the list the moment nobody answers. Whoever picks up first wins the client, and Romy picks up in seconds. Sliders start at typical figures for hair salons, so move them to yours.
Every call nobody picked up: after hours, mid-service, on a Saturday.
Not one visit. What they spend with you across a year of coming back.
One in four is deliberately conservative. A full-time front desk runs $35K+ a year for one shift — Romy answers every hour of the year for a fraction of that. Your own inputs, not a claim about results. CAD.
Every plan includes the build, the integration, the monitoring, the monthly tuning and unlimited changes within your setup. Plans differ by call volume, how many systems we connect and how much of our time you need — never by features. Month to month after any initial term, and you keep your number.
Extra minutes $0.50 · minutes reset monthly · pay annually and save 10% · month to month after any initial term, and you keep your number.
There is no cheaper tier. A managed front desk done properly costs what it costs, and doing it badly is worse than not doing it at all.
| Option | Who sets it up and fixes it | Monthly |
|---|---|---|
| Self-serve AI receptionist app | You do. Scripts, integrations, fixes | $150–$400, plus your evenings |
| The AI inside your booking software | You do, and only on that platform | Bundled or add-on |
| Romy, by Lumora | We do. All of it, every month | From $500 |
You are not choosing between two AI receptionists. You are choosing between software you have to run and a front desk we run for you. The full comparison →
We are deliberately early. No invented testimonials here — our founding clients are live now, and case studies land as the numbers come in. Founding-client terms are available for owners willing to be a public case study.
Call the number at the top of this page and judge for yourself. Romy uses premium natural voices under 800ms with barge-in, so clients can interrupt and talk over her the way they would with a person. You choose and approve her voice, her greeting and her script before she touches your line.
Square Appointments is what we are live on today. She reads real availability by service and staff member, then writes the booking during the call. If you already run something else, tell us which one and we will confirm what is possible before we promise you anything — and where an integration exists, we build it at the same price, with no integration surcharge. Some platforms are open and some are closed, and we would rather tell you the truth up front than sell you something and hand you a message-taker.
As little as 5 business days once we have your service menu, prices and access. A single-chair studio is usually 5 to 7 days, a busier salon 7 to 12, and a multi-location group 2 to 4 weeks. Billing starts on the day she goes live, not when you sign.
No. Keep them. She works alongside your front desk and takes the calls that do not need a person: hours, prices, straightforward bookings. Your team gets that time back for the calls that do need them. If a party of twenty calls, Romy should not be handling that, and she does not — it transfers to your person. You decide exactly where that line sits and we build it that way.
Yes. Month to month after any initial term with simple notice, and you keep your phone number. If she isn't booking, you'll see it in your monthly report before you see it on your invoice.

Book a free 30-minute call. We'll listen to how your bookings actually come in, recommend the right plan, and send your proposal within 48 hours. Sign, and we start building Romy for your salon.
Already a client? Refer a salon and earn a discount on your retainer.
Romy is built and run by Lumora Intelligence, an AI consulting firm in Toronto. Voice is where we start. Ask us what else we do.